IT&CMA host, the Thailand Convention and Exhibition Bureau (TCEB), is itself aggressively targeting events in the five clusters identified in the national growth strategy, Thailand 4.0. This strategy for diversification and regionalisation of the economy was reinforced by GainingEdge senior consultant Mike Williams, who confirmed the decade long shift away from the hospitality supply chain… Continue reading Destination Development: The Pendulum Shifts Upstream
Author: Caryn Wong
Community Wide Support
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Destination Master Plans
This infographic illustrates an overview of the phases conducting destination masterplan. Click here to download the infographic. situs slot gacor slot gacor
The Belt and Road Initiative
This infographic illustrates the “One Belt, One Road” (OBOR), the Belt and Road Initiative, which is China’s strategic economic and foreign policy and OBOR spins off for MICE. Click here to download the infographic. situs slot gacor
Destination Brands
This infographic illustrates about branding, a core element of destination promotion. Click here to download the infographic.
Technology in Convention & Exhibition Centers
This infographic illustrates the role of technology in enhancing event experience as well as improving operational efficiency. Click here to download the infographic.
Event Support & Subvention Programs
This infographic illustrates event support and subvention programs used as advanced marketing tools to attract international conventions and incentive groups to a destination. Click here to download the infographic.
Business Events, Economic Development and the Crucial Role of Convention Bureaux
This infographic illustrates the critical role of business events (MICE) in their economic development strategies. Click here to download the infographic.
Universal Accessibility in Meetings
This infographic illustrates findings from the research study “Universal Accessibility in Meetings”, conducted by GainingEdge, in collaboration with project partners BestCities Global Alliance (BestCities) and Rehabilitation International (RI Global). Click here to download the infographic.
Competitive Index
This infographic illustrates the methodology behind the Destination Competitive Index, its practical applications, and the components that make up each annual report. Click here to download the infographic. Learn More About the Competitive Index