Destination Masterplan – Destination Ann Arbor 

Text saying "Destination Ann Arbor" with a bold blue shadow effect.

GainingEdge was engaged to complete a destination master plan for Ann Arbor and Washtenaw County. Through analysis and stakeholder engagement, the plan recommended a series of steps to be pursued to elevate the products and services to benefit the visitor economy in the county.

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Ann Arbor, Michigan, USA