Visitor-based assessments in Canada – Canadian Destination Leadership Council / Tourism Industry Association of Canada

GainingEdge is engaged to Research, assess/evaluate and draft a detailed report on the value of visitor-based assessments in Canada. The findings from the report will be used by CDLC/TIAC to assist DMOs across Canada in creating an advocacy platform to ensure the continued investment of VBAs in destination sales and marketing within their jurisdiction.


Ottawa, Canada