Industry Solution: Destination & DMO/CVB Advisory

GainingEdge helped develop a 10-year destination master plan for Colorado Springs. The recommendations focused on infrastructure, facilities, services, attractions and events needed to improve the overall visitor experience. —– Colorado Springs, Colorado, USA

In 2020, GainingEdge prepared a report on ICCA Congress Kuching 2016 Legacies.

GainingEdge helped develop Denver’s first ever community-wide destination plan. Through extensive consultation and market research, the resulting destination blueprint identified a long-term vision, strategic goals and action-oriented initiatives for Denver to focus on enhancing the visitor and business events experience. —– Denver, Colorado, USA

In 2016, GainingEdge was engaged to help develop a destination vision and strategies for the Greater Madison area. This included a destination assessment involving extensive consultation with a diverse range of government and industry stakeholders, and clients. —– Madison, Wisconsin, USA

In 2019, GainingEdge conducted a study to substantiate the Sarawak government’s focus on conventions as agents of transformation that bring both economic and social benefits to Sarawak communities. —– Sarawak, Malaysia

GainingEdge was engaged for the establishment and development of Malaysia’s first national convention bureau—the Malaysia Convention and Exhibition Bureau. The GainingEdge team provided on-site consultation, which included development of the bureau’s business plan, personnel recruitment and developing and supporting the programme implementation over a four-year period.  GainingEdge managed the lab with Malaysia’s market specialists and… Continue reading Convention Bureau Establishment – Malaysia Convention & Exhibition Bureau

GainingEdge helped  develop a long-term provincial tourism strategy for Manitoba—a roadmap that included a vision, goals and key strategic initiatives for Manitoba’s tourism industry and its stakeholders. —– Manitoba, Canada

GainingEdge consulted on a project to conduct a comparative review of Vancouver’s municipal arts and culture investment, and special event support. GainingEdge’s focus was on the role that DMOs/CVBs have in this area. —– Vancouver, Canada

GainingEdge conducted a study that included recommendations for the bureau’s operational model and allocation of human resources, as well as a preliminary business plan for a newly established convention bureau. —- Sabah, Malaysia